International Journal of Business Management & Research - Volumes & Issues - Volume 13: Dec 2023, Issue 2

A Study on Impact of Generational Differences on Employee Engagement in the Workplace with Special Reference to Corporate Sector, Chennai City

Authors

Dr. R. Dhanya

DOI Number

Keywords

Commitment, Employee Engagement, Baby Boomer, Generation X, Generation Millennial, Generation Zoomer/ Z, Non Probability

Abstract

Every organization aims at maintaining the commitment level of its employees so that the growth of the organization is guaranteed along with its employees’. It has become a paradigm that committed employees are those who keep themselves engaged in a better way for achieving such a development. Besides, the working environment is dynamic to the extent that, at times, it becomes unpredictable. It has seen greater swings due to attitude of its employees, market forces, technical and technological backgrounds, socio-economic culture like. In addition to the mentioned element, of late, the shift could be identified due to generational differences at workplace leading to supplementary challenges. Most of the organization has all the four different generations, namely, Baby Boomer, Generation X, Generation Millennial and Generation Zoomer/ Z.

  • Background of the study: The rationale of this quantitative study was to identify the effect of generational difference on employee engagement in the corporate sector in Chennai city.
  • Methods: A quantitative descriptive, non-probability sampling research design was preferred for this study. The population to be included was all the four generation as mentioned below. While only last three generation of employees were covered in the sample size. The sample size is 100, which includes employees belonging to corporate sector serving at various designations. This study was not purposely limited to Generation X, Generation Millennial and Generation Zoomer/ Z, yet there were no respondents from Baby bloomer. A questionnaire with Likert five point scales was designed and distributed as a tool to proceed with the survey.
  • Result: The study defined a chief relationship between the age/generational difference with loyalty, work environment, work life balance, commitment, work and value and The main findings of the research are that, there is a relationship between generational differences and different components of employee engagement. It was ascertained that there exists a strong bond between generational difference and overall employee engagement in any corporate sector.

Conclusion: The attitude, thinking pattern and maturity level depends mostly on the age bracket of the individual and that is termed as experience as a whole. It so governs the emotional balance. Hence generational differences have its impact on employee engagement.

References

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• Dhanya. R, Karthikeyan. T. Vasanthi, R. Bhawiya- Roopa. S A (2021). Study On Employee Effectiveness In It Sector With Reference To TamilNadu, IRJMSI, 8(2):119-130, DOI : https://doi.org/10.32804/IR- JMSI

• Dhanya, R, R.Thanga Prashath, A (2019). Study on Drivers of Employee Engagement and Employee Re- tention in Healthcare Sector, Tiruchirappali Corpora- tion, Journal of the Gujarat Research Society, 21(7) ISSN: 0374-8588

How to cite

Journal

International Journal of Business Management & Research

ISSN

2249-2143

Periodicity

Bi-Annual